Define a Measurement of Success
1000 percent ROI! We have all heard the enormous figures tossed around about intranet development.
The truth is that these are just numbers. Ignore these number touted by others and focus on YOUR
organization.
Start by identifying the costs of developing and maintaining your intranet full time. Match this
up against both the tangible and intangible benefits of the corporate intranet. It will be easier
to identify tangible returns (reduction in paper for one) since direct costs are associated. For
measuring intangible benefits, such as gains in productivity or corporate culture, try your best
to establish one-to-one relationships between your bottom line and various intranet projects.
Perhaps it is not as important for your organization to put a dollar amount of how well the
intranet is creating benefit. For many companies, having an intranet is seen as an everyday
necessity such as telephone service.
No matter how you decide to measure the success of your intranet, communicate that standard to all
involved.
Related links on intranet ROI from...
AltaVista,
Excite,
Google,
Hotbot,
Infoseek,
Lycos,
MSN,
Yahoo
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